Hybrid: Founder & Corporate - Yelp

[Alicia_Schmidt]

Jeremy Stoppleman, CEO

1% of equity via co-founder’ and CEO personal holdings & Corporate equity; Transferred pre-exit.

“Technology is changing the world, and it is critical that we ensure it is for the better.  Pledge 1% is a platform that enables companies to express their core values in the form of positive impact.”

• Pledge 1% member: since August 2015 

• Pledge Types: Equity, Time

• Stage: Private, Series F

Timing of commitment:  Late stage: Series F Vehicle:  Shares Over 5 years (pre exit) Equity source:  Hybrid: Founders/CEO & Corporate

Funding  schedule:   Company transfers 0.2% a year for 5 years (pre exit) Investor dilution:   Over 5 years (pre exit)

% Upfront:    0.2% corporate equity & unknown founder equity “Top off”:   N/A  Donor-advised fund:  Yes - Silicon Valley Community Foundation

Background

Strategy

Execution

Pros/Cons of This Approach