This story was submitted by the CRM Firm.
The CRM Firm is a Salesforce Consulting Firm that provides custom Salesforce implementations for businesses in need of a powerful CRM solution. Our industry specialties include nonprofits, financial services, insurance, and executive search.
When The CRM Firm’s Founder and CEO, Stephanie Hagan, first met Sahra Cahoon, Love for Lily’s founder, Sahra was looking for assistance leveraging their existing Salesforce database to create operational efficiency as a growing organization. Stephanie knew this was an opportunity to make a real difference in the lives of parents and families that truly need it.
Love for Lily is a nonprofit organization that provides ongoing support to parents and families of babies in the NICU to help them thrive during their hospital stay and at home through facilitated support groups, Essentials Bags, grants, NICU programs and resources, bereavement programs and resources, and more.
Understanding the importance of Love For Lily’s mission, constituents the organization supported, their programs, and desired operational support, The CRM Firm invested 300+ hours configuring and leveraging their existing Salesforce database, as well as a variety of customizations, to help optimize Essentials Bags inventory tracking and distribution, grant process efficiency, and ensure these parents are getting the support they so richly deserve. In addition to The CRM Firm’s technical expertise and acumen, during their 2023 annual team summit, The CRM Firm staff helped assemble over 200 Essentials Bags, which are reusable branded totes containing the bare minimum essentials that a parent might need during a longer-than-expected hospital stay, such as a toothbrush and toothpaste, snacks, ChapStick, and a journal to document a particularly difficult time.
Over the last decade, Love For Lily has supported 2500+ families, distributed more than 9,000 Essentials Bags, and aided in 143+ grants totaling over $105,000. It is our honor and privilege to Pledge 1% and continue to support Love For Lily and the thousands of lives and families they impact each day.
