RevolarⓇ, makers of a discreet, wearable safety device, announced in October a partnership with the National Domestic Violence Hotline (The Hotline) to educate consumers about intimate partner violence and sexual assault. The partnership aims to disrupt the culture around abuse and assault.
Revolar safety devices empower men and women to live the life they want, knowing that help is near with the push of a button. Revolar keeps users such as college students, runners, solo travelers and anyone concerned with safety, better connected with those they trust most. With the press of a button, the wearable device sends out different alerts via text message and email and includes an active tracking GPS location while the alert is active; a rapid double-press sends a Yellow Alert and a rapid triple-press sends a Red Alert.
Born from the notion that organizations are stronger together than individually, Revolar and The Hotline will work alongside each other to improve education efforts nationwide about the issue of domestic violence. Ultimately, both organizations aim to increase awareness of the issue of domestic violence and the resources available to help prevent and end it.
“The mission of The Hotline is so closely aligned with the mission of Revolar, the partnership is a natural fit,” said Jacqueline Ros, founder and CEO of Revolar. “Because of this alignment, both Revolar and The Hotline realized that while our brands can do great things on our own, we can influence even greater change if we work together.”
Through online activation, on-campus events, student newspapers and resource distribution, Revolar and The Hotline will work to spread awareness about domestic violence. According to the CDC, more than one in three women and more than one in four men in the United States have experienced rape, physical violence and/or stalking by an intimate partner in their lifetime. With this distressing statistic in mind, and as a Pledge 1% member, Revolar also committed to contribute 1% of its equity. Revolar understands the scale of the problem The Hotline works to confront each day and supports their dedication to domestic violence issues.
“Revolar is passionate about leveraging technology to empower people to be safe,” said Katie Ray-Jones, CEO of the National Domestic Violence Hotline. “We are thrilled to partner with a team of people who share our vision of helping to create a world where all relationships are positive, healthy and free from abuse.”
The partnership has several facets, including:
- Providing consumers with the tools and resources they need to feel safe and stay safe
- Empowering students on college campuses to stay aware and educated about abuse
- Creating brand ambassadors on college campuses through Loveisrespect.org
Originally posted: November 29, 2016