Co-created by Salesforce and Pledge 1%.
There’s no better advocate for the Pledge 1% movement than a Pledge 1% company. Each company that has taken the pledge has earned the credibility -- and has the responsibility -- to inspire, educate, and empower other companies to use their business as a platform for change. To face today’s global challenges, we need every business to adopt an integrated approach to philanthropy and to rethink their role as corporate citizens.
Fortunately, one of the most effective ways to activate your network is also one of the simplest: integrating social impact and Pledge 1% into your marquee events. These events are a great way to engage your entire ecosystem already gathered there: your customers, employees and partners. They provide a ready-to-go platform to amplify core messages around your culture and values. By embedding Pledge 1% into those core messages, you can ensure that your values shine through and motivate other companies to get involved in building a better future for all.
The 10 ideas listed were co-created by Pledge 1% and the Salesforce team, who have worked together annually to integrate Pledge 1% into Salesforce’s tentpole events like Dreamforce.
This year, we've already seen some great examples of Pledge 1% members activating their networks to grow the corporate social impact movement!
Docusign Momentum 2024
Attendees of Docusign’s had a chance to enjoy a cup of joe while learning about Pledge 1% and their carbon footprint in the Impact Lounge sponsored by Salesforce. Digital signs throughout the conference highlighted the Pledge 1% movement. A short quiz also showed attendees their personal carbon footprint, prompting them to commit to one action that would decrease their carbon impact.
And in case folks missed the signs, Pledge 1% made an appearance in their cappuccinos!
Atlassian TEAM Conference 2024
Pledge 1% was strongly present at TEAM '24 with the Atlassian Foundation booth proudly representing Pledge 1% on their backdrop and Pledge 1% signs placed at member exhibitor booths. Pledge 1% members Atlassian, Adaptivist, and Appfire even sported Pledge 1% co-branded t-shirts and swag during the conference.
Atlassian, Adaptivist, and Appfire hosted a session to create toy pandas and care packages for children hospitalized with PANS/PANDA. The Atlassian Foundation team also held a volunteering event with 50 of the company's leaders, where they cleaned, planted and refurbished a community park.
Check out these tips and examples to build an event strategy that works for your company!
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