As a online workspace company, Slack was particularly positioned to help nonprofits at the onset of the Covid-19 pandemic. But doing so meant rethinking their entire product donation strategy — the sooner the better.
Watch Maddy Ciminio, Global Program Manager of Slack for Good, discuss in April 2020 how the team re-thought their entire product donation strategy in less than a month to serve nonprofits during this tricky time.
Slack's pandemic product donation strategy and product rollout timeline
Key learnings from real-time nonprofit implementations and feedback
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About the COVID Coalition
The global pandemic and its economic implications impacted businesses, employees, customers, families, and communities all over the world. The Pledge 1% community and companies came together to form a Coalition to support three incredible grant-making institutions: The United Nations Foundation, the CDC Foundation, and the Silicon Valley Community Foundation. As a global movement for social impact, we knew we were in a unique position to convene, aggregate resources, and amplify opportunities to make a difference.