As a online workspace company, Slack was particularly positioned to help nonprofits at the onset of the Covid-19 pandemic. But doing so meant rethinking their entire product donation strategy — the sooner the better.
Watch Maddy Ciminio, Global Program Manager of Slack for Good, discuss in April 2020 how the team re-thought their entire product donation strategy in less than a month to serve nonprofits during this tricky time.
You'll see...
- Slack's pandemic product donation strategy and product rollout timeline
- Key learnings from real-time nonprofit implementations and feedback
- Two nonprofit case studies and lessons learned
Additional Resources
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Tell us about you!
Did your company's donation strategy change during the pandemic? Or did Covid-19 inspire your company to start giving back? Let us know about your experiences (and questions!) in the comments below.
About the COVID Coalition
The global pandemic and its economic implications impacted businesses, employees, customers, families, and communities all over the world. The Pledge 1% community and companies came together to form a Coalition to support three incredible grant-making institutions: The United Nations Foundation, the CDC Foundation, and the Silicon Valley Community Foundation. As a global movement for social impact, we knew we were in a unique position to convene, aggregate resources, and amplify opportunities to make a difference.
