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Great example of using storytelling to tell your impact story . . .

Alicia_Schmidt
Community Manager
Community Manager
VP, Member Impact, Pledge 1%

‎09-13-2023 11:27 AM

A great example of using storytelling to tell your impact story.  😉
https://youtu.be/QNv9PRDIhes?feature=shared

2030 Status | Mother Nature | Apple
2030 Status | Mother Nature | Apple
youtu.be/QNv9PRDIhes?feature=shared
In 2020, Apple promised to bring its entire carbon footprint to net zero by 2030 - through innovations in materials, clean energy, low-carbon shipping, and restoring natural ecosystems. Now Mother Nature needs a status report from Apple's environmental team. And it better be good. Learn more about
1 REPLY 1

Kali N
Solution Pioneer
Social Impact @ Atlassian Foundation, Atlassian Foundation International Limited (AFIL)

‎09-13-2023 05:47 PM

Oooh this is great @Alicia_Schmidt !

 

Apple's branding and narrative are so compelling, this article as well breaks down the mechanisms they use to create great visual storytelling: https://medium.com/@fulltime.drago/how-apple-is-using-video-to-tell-stories-7ee5062afafe

 

Definitely think it's such a challenge to remember to share out these stories in our own businesses as the year rolls on 

KALI NORMAN
Social Impact @ Atlassian Foundation
www.atlassianfoundation.org
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