12 Days of Tips - Day 4: Equity pledges fuel social impact
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12-23-2021 08:02 AM
My social impact tip is to consider an Equity pledge, be open to learning your options, and understand the ‘why’ of an Equity pledge and how it fuels social impact!
Why Donate Equity?
It’s not just the right thing to do, it's also the smart thing to do. Building a culture of giving back is one of the top factors in helping to attract and retain top talent, and build strong relationships with your customers and partners.
Pledging equity demonstrates your long-term commitment to giving back and sustainably fund your social impact work for years to come.
Top companies like Airbnb, Coinbase, Docusign, Freshworks, Olo, PagerDuty, Pluralsight, Sendgrid, Slack, Toast, Twilio, Uipath, Unity, Upwork and Zuora (and more) have ignited nearly $2 billion by formalizing their equity pledges prior to their liquidity events. Join the club!
I work with Pledge members to help guide them through Equity pledges and I welcome connection from anyone who wants to explore this option for their company!
I also highly encourage reading through the CEO Equity Playbook to gain more insights!
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1% Equity
